AdTech Industry Trends
Posts about emerging technologies in the ad industry, such as programmatic ads, AI, and automation.
What is CPC (Cost-Per-Click) and its Importance ?
When advertisers enter the world of digital advertising, many things run through their minds: CTR, Leads, ROI—the list goes on and on. Ultimately,...
Content Team 7SearchPPC7 Mins read
What Is Ad Fill Rate and How To Calculate It ?
According to Forbes, 252,000 new websites are launched daily, contributing to the diverse and expanding online universe. Currently, there are over 192 million...
Content Team 7SearchPPC7 Mins read
You Should Not Ignore These Trends in Traffic Monetization
Hard work pays off, but only for those who are willing to learn and adapt. Things can be simple only if you focus...
Content Team 7SearchPPC8 Mins read
Understand the Difference Between Push and Pull Marketing
My old mobile phone had a major issue that frustrated me most of the time. It would overheat when I charged it and...
Content Team 7SearchPPC9 Mins read
Direct Response Marketing Guide For Ultimate Success
If you want to know the importance of time, then ask marketers. They will tell you how crucial it is to seize every...
Content Team 7SearchPPC8 Mins read
Advertising Platforms: Choose the Right One for Your Business
When you ask advertisers about the advertising platforms they mostly use, they often mention giants: Google ads, Meta Ads, and, yes, 7SearchPPC. No...
Content Team 7SearchPPC9 Mins read
What is Advertising Tracker? List Of Top Advertising Trackers For Marketers
In today’s AI era, we can easily manage our routine tasks, such as scheduling appointments, organizing emails, and automating reminders. It also helps...
Content Team 7SearchPPC7 Mins read
Push Advertising : A Complete Guide For Advertisers
Are you looking for quality traffic but unable to find the perfect source to obtain it? Yes, that’s a big problem that most...
Content Team 7SearchPPC8 Mins read
Header Bidding: What is it? A Comprehensive Handbook for Publishers
Do you know why innovations arise? It’s because necessity enters the scene; that’s why we say necessity is the mother of innovation. It...
Content Team 7SearchPPC7 Mins read
Mobile Advertising – Types, Working And Strategies
Have you ever noticed those ads popping up on your phone while browsing your favorite apps or websites? That’s mobile advertising, one of...
Content Team 7SearchPPC6 Mins read
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