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What are Key Performance Indicators (KPIs)?

Key Performance Indicators (KPIs) are measurable or quantifiable metrics or values that help businesses or individuals track progress toward specific goals. They show how well something is working. For example, a sales team might use KPIs like the number of sales or revenue growth to see if they’re meeting targets. KPIs help to make decisions, improve performance, and keep everyone focused on the most important objectives. Essentially, they measure success and guide improvement.

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