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What are Interstitial ads?

Interstitial ads are full-screen advertisements that show up at natural breaks or transition stages or points in an app or website, like between game levels or while a page loads. They cover the whole screen, grabbing the user’s attention.

Users can usually close them by tapping a close button after a few seconds. These ads can be images, videos, or interactive content and are often used because they get more attention than smaller ads.

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