Advanced Strategies

For experienced publishers and advertisers, covering in-depth strategies for scaling and optimizing campaigns.

203 Articles
NFT Marketing
AdTech Industry TrendsAdvanced Strategies

Effective NFT Marketing Strategies to Dominate the Marketplace

If you’re familiar with the world of investing, you probably know that NFTs have taken the world by storm. Digital artists, musicians, and...

Ad Fraud
Advanced StrategiesDigital Marketing Insights

How Does Ad Fraud Work and How Can You Protect Your Ads?

This Just In: A growing number of ad frauds and cyber crimes has left the whole digital advertising industry in a state of...

Maximizing Website Revenue
Advanced StrategiesMonetization MasteryRevenue Growth Hacks

Maximizing Website Revenue Potential: A Holiday Season Strategy for Publishers

HELLO! Savvy publishers! It’s that time of year again when the holiday spirit is in the air. The opportunity to maximize your website’s...

Audience Segmentation
Advanced StrategiesDigital Marketing Insights

Audience Segmentation: Targeting Your Most Important Audiences

Android or iOS? The debate is endless—some rely on Android, and others can’t live without iOS. Your choice might depend on your preferences,...

web3 and p2E Marketing
Advanced StrategiesAdTech Industry Trends

P2E and Web3 Marketing: The Ultimate Guide for 2025

Remember when we used to play games like GTA (Grand Theft Auto) and Counter-Strike to entertain ourselves? Of course, you’ll remember and cherish...

Strategic Advertising
AdTech Industry TrendsAdvanced Strategies

Strategic Advertising: Key Strategies for Online Growth

Do you know the secret behind the fame and recognition of the biggest brands? Something that has allowed them to reach the correct...

Ad Network vs. DSP
AdTech Industry TrendsAdvanced Strategies

Ad Network vs DSP: A Simple Guide for Advertisers

As an advertiser who has only recently begun advertising, you hear the words Ad Network and DSP being thrown around everywhere. Sometimes, it...

Retail Advertising
AdTech Industry TrendsAdvanced Strategies

What is Retail Advertising? Strategies, Types & Benefits

Imagine the road that people walk through to reach your retail store. What comes to mind? A concrete road strong enough to hold...

Future of PPC
Advanced StrategiesAdTech Industry TrendsDigital Marketing Insights

The Future of PPC: Emerging Technologies and Trends

Every business aims for digital transformation to enhance visibility and differentiate itself. Digital advertising is essential for growth, enabling businesses to connect with...

Reminder Advertising
AdTech Industry TrendsAdvanced StrategiesDigital Marketing Insights

Reminder Advertising: How to Maintain Your Audience Engagement

Running a business and selling your products is undeniably challenging in today’s competitive market. Many people may browse your products but ultimately decide...

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