Posts about emerging technologies in the ad industry, such as programmatic ads, AI, and automation.
White-label advertising is becoming a popular choice for businesses. Companies that want to boost their marketing without starting everything from scratch can follow...
Failing is a great lesson for an individual or a company that wants to earn something big. But what if they fail again...
Do you know the present condition of the ad ecosystem? It’s highly overcrowded and polluted. Recently, Google warned about banning interstitial ads, and...
Can you measure your heart rate when Ronaldo takes the football near the goal or when LeBron James makes a three-pointer to win...
There are different forms of online advertising available for us to deliver the message effectively to our target audience. A leaderboard ad stands...
Are you looking to understand Ad Trafficking? It’s very simple. Let’s take a scenario: You are a master chef, and your ad is...
Are you tired of your online ads getting lost in the digital crowd (which is uncountable?) It’s time to break free from the...
In today’s world, it’s a big challenge to capture and keep people’s attention with so many digital ads around. Using the same static...
The digital advertising landscape does not hold a consistent pace as it is always changing. Both advertisers and publishers need to run along...
Opportunities and Considerations are two words that surround each other. When an opportunity knocks at your door, consideration follows closely behind. However, people...