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ByContent Team 7SearchPPCUpdated 12 months Ago1 Mins read650 Views

What is Conversion Rate (CR)?

A conversion rate is the percentage of people who take a desired action on a website or app. This action could be making a purchase, signing up for a newsletter, or clicking on a link.

For example, if 100 people visit a website and 5 make a purchase, the conversion rate is 5%. It’s a key measure of how effective a website or marketing campaign is at getting people to do what you want them to do.

Formula:

Conversion Rate = Total Conversions / Total Number of Visitors X 100

Boost Traffic Revenue: The Power of Conversion Rate Optimization

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