What is a Campaign?
A campaign is a single or a series of advertisements that share a single idea or message and are used to promote a product, service, or brand. These campaigns are planned and spread across different platforms like TV, social media, websites, or newspapers.
The goal is to reach an ideal audience and convince them to buy something, visit a place, or support a cause. A successful campaign is creative, memorable, and delivers a clear message to the right people.
« Glossary Home