What is a Banner Ad?
A banner ad refers to an online advertisement that appears as a rectangular image or graphic. It is usually displayed on websites or blogs at the top, bottom, or sides of a page. It is designed to grab attention and encourage users to click on it, leading them to a landing page or product page.
Banner ads often include images, text, and a call-to-action (CTA) like “Buy Now”, “Claim Your Offer,” or “Learn More” to promote a brand, product, or service.
Banner ads come in many sizes, but below are some of the most common ones.
- Square (250×250): A small square ad that fits in tight spots on a page.
- Medium Rectangle (300×250): A medium-sized box ad is often used in the middle or side of content.
- Main Banner (468×60): A short and wide ad usually placed at the top or bottom of a page.
- Leaderboard (728×90): A long banner ad that stretches across the top of a website.
- Wide Skyscraper (160×600): A tall, narrow ad that runs down the side of a page.
- Half Page (300×600): A big vertical ad that gives lots of space for messages or images.
