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What is a Backlink?

A backlink is a hyperlink from one website that directs users to another website. It is like one site giving a vote of trust to another site. For example, if a blog links to your website, that’s a backlink.

Search engines like Google use backlinks to help decide how trustworthy and useful a website is. The more quality backlinks a site has, the higher it can rank in search results. Overall, creating backlinks is an important part of SEO (Search Engine Optimization) to achieve the top rankings in SERPs.

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