{"id":29404,"date":"2026-08-10T17:10:39","date_gmt":"2026-08-10T11:40:39","guid":{"rendered":"https:\/\/www.7searchppc.com\/blog\/?p=29404"},"modified":"2026-08-10T17:38:20","modified_gmt":"2026-08-10T12:08:20","slug":"fifa26-igaming-case-study","status":"publish","type":"post","link":"https:\/\/www.7searchppc.com\/blog\/fifa26-igaming-case-study\/","title":{"rendered":"FIFA26 Opening Surge: How Popunder Ad Hit CPA Goal by $3.34 and Delivered 2.09x ROAS on 7SearchPPC"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_86 counter-hierarchy ez-toc-counter ez-toc-black ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.7searchppc.com\/blog\/fifa26-igaming-case-study\/#how-martins-igaming-campaign-turned-into-a-conversion-boom-during-the-fifa26-group-stage-surge\" >How Martin\u2019s iGaming Campaign Turned into a Conversion Boom During the FIFA26 Group Stage Surge<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.7searchppc.com\/blog\/fifa26-igaming-case-study\/#the-challenge\" >The Challenge&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.7searchppc.com\/blog\/fifa26-igaming-case-study\/#the-resolution\" >The Resolution&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.7searchppc.com\/blog\/fifa26-igaming-case-study\/#the-result\" >The Result<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.7searchppc.com\/blog\/fifa26-igaming-case-study\/#how-7searchppc-helped-generate-209x-roas\" >How 7SearchPPC Helped Generate 2.09x ROAS<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.7searchppc.com\/blog\/fifa26-igaming-case-study\/#key-takeaways\" >Key Takeaways!<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.7searchppc.com\/blog\/fifa26-igaming-case-study\/#ready-to-launch-your-igaming-campaign-with-7searchppc\" >Ready to Launch Your iGaming Campaign with 7SearchPPC?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.7searchppc.com\/blog\/fifa26-igaming-case-study\/#frequently-asked-questions-faqs\" >Frequently Asked Questions (FAQs)&nbsp;<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.7searchppc.com\/blog\/fifa26-igaming-case-study\/#q1-do-the-results-from-the-knockout-stage-differ-from-those-of-the-group-stage\" >Q1. Do the results from the knockout stage differ from those of the group stage?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.7searchppc.com\/blog\/fifa26-igaming-case-study\/#q2-who-can-advertise-on-7searchppc\" >Q2. Who can advertise on 7SearchPPC?&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.7searchppc.com\/blog\/fifa26-igaming-case-study\/#q3-what-is-viewed-as-a-good-cpa\" >Q3. What is viewed as a good CPA?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.7searchppc.com\/blog\/fifa26-igaming-case-study\/#q4-why-is-7searchppc-the-best-option-for-buying-igaming-traffic-compared-to-a-generic-ad-network\" >Q4. Why is 7SearchPPC the best option for buying iGaming traffic compared to a generic ad network?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.7searchppc.com\/blog\/fifa26-igaming-case-study\/#q5-what-are-the-best-practices-to-achieve-the-cpa-goal\" >Q5. What are the best practices to achieve the CPA Goal?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/www.7searchppc.com\/blog\/fifa26-igaming-case-study\/#q6-why-were-bangladesh-and-pakistan-chosen-as-target-geos\" >Q6. Why were Bangladesh and Pakistan chosen as target GEOs?<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<p><em>Can a popunder ad win the World Cup crowd? Martin\u2019s trust and our ad manager\u2019s end-to-end campaign support proved that yes, it can!<\/em><\/p>\n<p>Most advertisers play it safe during big events like the World Cup, sticking to the same GEO targeting and hoping the traffic surge does the heavy lifting. Martin did something different. He backed a popunder ad campaign with a strict CPA goal, right in the middle of iGaming&#8217;s busiest season. And behind the scenes, it was our ad manager, Kevin, who had in-depth insights that made it work.<\/p>\n<p>What happened next wasn\u2019t luck. It was the result of a partnership that refused to settle for average numbers, a 2.09x ROAS while keeping the average CPA under $3.50.<\/p>\n<p>The full FIFA26 iGaming case study breaks down every number, every decision, and every optimization that made it happen. Trust us, this is one you&#8217;ll want to read till the end.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"how-martins-igaming-campaign-turned-into-a-conversion-boom-during-the-fifa26-group-stage-surge\"><\/span>How Martin\u2019s iGaming Campaign Turned into a Conversion Boom During the FIFA26 Group Stage Surge<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><strong>Martin<\/strong>, an advertiser from the USA\u2026\u2026 He had been running iGaming ads for a while, but his old ad platform wasn\u2019t delivering the results he wanted. Tired of this, he went online and typed &#8220;buy iGaming traffic\u201d to search alternative options. That\u2019s when he came across 7SearchPPC. He gave it a shot right when the FIFA 26 group stage was heating up. Let\u2019s take a look at his iGaming advertising journey.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"the-challenge\"><\/span>The Challenge&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Martin had been advertising his iGaming offers on a generic ad network for weeks during IPL26. On the advertising dashboard, the IPL campaign received notable impressions and clicks, but the conversions were far off from the number of clicks the ad generated.<\/p>\n<p>When he noticed the IPL campaign wasn\u2019t generating enough conversions, he raised his concerns with the network\u2019s support team multiple times, not just once. The iGaming campaign optimization tips they provided merely moved the needle for him.<\/p>\n<table>\n<tbody>\n<tr>\n<td><strong>iGaming Advertising Challenges Faced by Martin&nbsp;<\/strong><\/p>\n<ul>\n<li>Bulk, unqualified traffic.<\/li>\n<li>The ad network\u2019s support team was mostly unresponsive.<\/li>\n<li>The budget fluctuated, conversions were falling short, and the average cost per acquisition (CPA) was far from the target.<\/li>\n<li>Poor user engagement.&nbsp;<\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>So, when he decided to tap into the emotions of the FIFA audience, he chose 7SearchPPC. He didn\u2019t launch his iGaming ad campaign immediately. Instead, he consulted our ad manager for valuable insights on timing and targeting his campaign for maximum impact during the FIFA26 surge.<\/p>\n<blockquote><p><em>I<\/em><em> wasn\u2019t just looking to buy impressions and hope for the best. I wanted to <a href=\"https:\/\/www.7searchppc.com\/blog\/buy-igaming-traffic-run-gaming-campaigns\/\" target=\"_blank\" rel=\"noopener\">buy iGaming traffic<\/a> that actually converts; that was the whole point. I had a decent budget to work with, and I specifically wanted to make the most of the warm-up phase, before things got even more competitive.<\/em><\/p>\n<p>\u2014 Martin<\/p><\/blockquote>\n<h2><span class=\"ez-toc-section\" id=\"the-resolution\"><\/span>The Resolution&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>After a detailed session with Martin, Kevin, our ad manager, proposed the following promotional strategy for the FIFA season.<\/p>\n<ul>\n<li><em>Target Bangladesh and Pakistan to drive iGaming traffic. The craze for FIFA and iGaming is absolutely there.&nbsp;<\/em><\/li>\n<\/ul>\n<ul>\n<li><em>Run the iGaming ad campaign using the popunder ad format and the <a href=\"https:\/\/www.7searchppc.com\/cpa-goal\" target=\"_blank\" rel=\"noopener\">CPA Goal<\/a> feature.&nbsp;<\/em><\/li>\n<\/ul>\n<ul>\n<li><em>Schedule ads to peak FIFA moments.&nbsp;<\/em><\/li>\n<\/ul>\n<ul>\n<li><em>Align the ad creative with the target audience\u2019s intent, emotions, and GEO regulations.&nbsp;<\/em><\/li>\n<\/ul>\n<ul>\n<li><em>Highlight play-to-win and a limited-time offer to create scarcity and prompt users to sign up.<\/em><\/li>\n<\/ul>\n<ul>\n<li><em>Avoid using messages and visuals that target minors.<\/em><\/li>\n<\/ul>\n<ul>\n<li><em>Create engaging FIFA 26-themed messaging to foster instant connectivity.&nbsp;<\/em><\/li>\n<\/ul>\n<ul>\n<li><em>Measure the following KPIs to track the ad campaign performance: total sign-ups, CPA, ROAS, bounce rate, and time on page.<\/em><\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"the-result\"><\/span>The Result<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><a href=\"https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/Table-1.webp\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-29408 size-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/Table-1.webp\" alt=\"FIFA26 Opening Surge Campaign Result\" width=\"850\" height=\"946\" title=\"\" data-sizes=\"auto\" data-srcset=\"https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/Table-1.webp 850w, https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/Table-1-270x300.webp 270w, https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/Table-1-768x855.webp 768w, https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/Table-1-680x757.webp 680w, https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/Table-1-200x223.webp 200w, https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/Table-1-20x22.webp 20w\" sizes=\"(max-width: 850px) 100vw, 850px\" \/><\/a><\/p>\n<p>The first few days after the campaign launch were close to a breaking point; impressions were coming in, but conversions were still far off. After a point, conversions started to float and didn\u2019t halt for a single day.&nbsp;<em>[This is because the algorithm needs time to learn and adjust.]<\/em><\/p>\n<p><a href=\"https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/Frame-1171276387-1.webp\"><img decoding=\"async\" class=\"aligncenter wp-image-29437 size-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/Frame-1171276387-1.webp\" alt=\"FIFA26 Case-Study Country-Wise Results\" width=\"850\" height=\"236\" title=\"\" data-sizes=\"auto\" data-srcset=\"https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/Frame-1171276387-1.webp 850w, https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/Frame-1171276387-1-300x83.webp 300w, https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/Frame-1171276387-1-768x213.webp 768w, https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/Frame-1171276387-1-680x189.webp 680w, https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/Frame-1171276387-1-200x56.webp 200w, https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/Frame-1171276387-1-20x6.webp 20w\" sizes=\"(max-width: 850px) 100vw, 850px\" \/><\/a><\/p>\n<p>From Bangladesh, he gained 346 conversions, while from Pakistan, he got 551.&nbsp;<\/p>\n<p><a href=\"https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/SCREEN-SHOT-_01-1.webp\"><img decoding=\"async\" class=\"aligncenter wp-image-29411 size-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/SCREEN-SHOT-_01-1.webp\" alt=\"FIFA26 Case-Study Device-Wise Results\" width=\"850\" height=\"268\" title=\"\" data-sizes=\"auto\" data-srcset=\"https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/SCREEN-SHOT-_01-1.webp 850w, https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/SCREEN-SHOT-_01-1-300x95.webp 300w, https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/SCREEN-SHOT-_01-1-768x242.webp 768w, https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/SCREEN-SHOT-_01-1-680x214.webp 680w, https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/SCREEN-SHOT-_01-1-200x63.webp 200w, https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/SCREEN-SHOT-_01-1-20x6.webp 20w\" sizes=\"(max-width: 850px) 100vw, 850px\" \/><\/a><\/p>\n<p>The desktop helped him acquire the most conversions.&nbsp;<\/p>\n<p><a href=\"https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/SCREEN-SHOT-_02.webp\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-29412 size-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/SCREEN-SHOT-_02.webp\" alt=\"FIFA26 iGaming Case-Study Total Conversions\" width=\"850\" height=\"224\" title=\"\" data-sizes=\"auto\" data-srcset=\"https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/SCREEN-SHOT-_02.webp 850w, https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/SCREEN-SHOT-_02-300x79.webp 300w, https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/SCREEN-SHOT-_02-768x202.webp 768w, https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/SCREEN-SHOT-_02-680x179.webp 680w, https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/SCREEN-SHOT-_02-200x53.webp 200w, https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/SCREEN-SHOT-_02-20x5.webp 20w\" sizes=\"(max-width: 850px) 100vw, 850px\" \/><\/a><\/p>\n<p>Total conversions reached 897, and earnings amounted to $6,279 in just 17 days. His overall return on ad spend was <strong>2.09x<\/strong>, while the average CPA was <strong>$3.34<\/strong> for the tournament\u2019s group stage. Players were engaging and successfully converting from the iGaming <a href=\"https:\/\/www.7searchppc.com\/blog\/popunder-ads\/\" target=\"_blank\" rel=\"noopener\">popunder ad<\/a>.&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"how-7searchppc-helped-generate-209x-roas\"><\/span>How 7SearchPPC Helped Generate 2.09x ROAS<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>7SearchPPC has years of experience in the iGaming industry and a broad network of verified publishers worldwide. Additionally, our experienced ad managers know exactly which GEOs, <a href=\"https:\/\/www.7searchppc.com\/blog\/top-igaming-ad-formats\/\" target=\"_blank\" rel=\"noopener\">ad formats<\/a>, and creatives deliver the best conversions for iGaming traffic.<\/p>\n<p>This directly impacted Martin\u2019s campaign. From narrow geo-targeting to buying popunder iGaming traffic during peak hours, the strategy was pitch-perfect. The native integration with RedTrack ensured that every conversion was accurately tracked, making CPA-based bidding reliable rather than guesswork.<\/p>\n<p><b><i>Straight From Martin<\/i><\/b><\/p>\nngg_shortcode_0_placeholder\n<h2><span class=\"ez-toc-section\" id=\"key-takeaways\"><\/span>Key Takeaways!<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul>\n<li>Messages that convey scarcity are more impactful than generic ones during sporting events.<\/li>\n<li><a href=\"https:\/\/www.dtpecampus.edu.lk\/2026\/06\/12\/the-evolving-landscape-of-igaming-in-bangladesh-trends-and-insights-for-2026\/\" target=\"_blank\" rel=\"nofollow noopener\">Bangladesh<\/a>&nbsp;and&nbsp;<a href=\"https:\/\/www.igamingtoday.com\/pakistan-igaming-market-research-report\/\" target=\"_blank\" rel=\"nofollow noopener\">Pakistan<\/a>&nbsp;are ideal GEOs for buying convertible iGaming traffic.&nbsp;<\/li>\n<li>Popunder ads perform amazingly for impulse-driven verticals like iGaming.&nbsp;<\/li>\n<li>Accurate conversion tracking is non-negotiable.&nbsp;<\/li>\n<li>Aligning ad creative with audience intent helps achieve exceptional results.&nbsp;<\/li>\n<li>Reaching the audience during peak engagement times is paramount.<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"ready-to-launch-your-igaming-campaign-with-7searchppc\"><\/span>Ready to Launch Your iGaming Campaign with 7SearchPPC?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>If you\u2019re currently using a generic traffic source, then it\u2019s time to make the switch, just like Martin. Launch your iGaming campaign on 7SearchPPC and collaborate with a team that prioritizes your campaign goals and works diligently behind the scenes to help you achieve your desired ad performance.&nbsp;<\/p>\n<p><a href=\"https:\/\/www.7searchppc.com\/contact\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-29421 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/Get-50.webp\" alt=\"7SearchPPC&#039;s Case Study Offer\" width=\"1700\" height=\"660\" title=\"\" data-sizes=\"auto\" data-srcset=\"https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/Get-50.webp 1700w, https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/Get-50-300x116.webp 300w, https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/Get-50-1024x398.webp 1024w, https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/Get-50-768x298.webp 768w, https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/Get-50-1536x596.webp 1536w, https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/Get-50-1320x512.webp 1320w, https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/Get-50-1600x621.webp 1600w, https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/Get-50-1100x427.webp 1100w, https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/Get-50-680x264.webp 680w, https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/Get-50-200x78.webp 200w, https:\/\/www.7searchppc.com\/blog\/wp-content\/uploads\/2026\/08\/Get-50-20x8.webp 20w\" sizes=\"(max-width: 1700px) 100vw, 1700px\" \/><\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"frequently-asked-questions-faqs\"><\/span>Frequently Asked Questions (FAQs)&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"q1-do-the-results-from-the-knockout-stage-differ-from-those-of-the-group-stage\"><\/span>Q1. Do the results from the knockout stage differ from those of the group stage?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Yes, the results do vary. During the group stage, the audience\u2019s momentum builds, while in the knockout stage, their intent intensifies.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"q2-who-can-advertise-on-7searchppc\"><\/span>Q2. Who can advertise on 7SearchPPC?&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Anyone seeking to promote compliant offers and adhere to local, regional, and platform regulations can seamlessly advertise on 7SearchPPC.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"q3-what-is-viewed-as-a-good-cpa\"><\/span>Q3. What is viewed as a good CPA?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>A good CPA is one that stays equal to or below the actual CPA. It depends on various factors, and if it\u2019s high, it means you\u2019re spending more per conversion than you should be.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"q4-why-is-7searchppc-the-best-option-for-buying-igaming-traffic-compared-to-a-generic-ad-network\"><\/span>Q4. Why is 7SearchPPC the best option for buying iGaming traffic compared to a generic ad network?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>7SearchPPC has a large inventory of active publishers for purchasing bulk, relevant iGaming traffic. It helps advertisers pay for the traffic that genuinely matters to them and prevents ad budget waste. Reasons to launch your next big campaign on 7SearchPPC.&nbsp;<\/p>\n<ul>\n<li>Flexible Bidding Solutions&nbsp;<\/li>\n<li>5 Responsive Ad Formats&nbsp;<\/li>\n<li>Postback Tracking&nbsp;<\/li>\n<li>Diverse Niche Support<\/li>\n<li>24\/7 Customer Support&nbsp;<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"q5-what-are-the-best-practices-to-achieve-the-cpa-goal\"><\/span>Q5. What are the best practices to achieve the CPA Goal?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Perform hyper-targeting, target intense moments, optimize the post-click experience, and closely monitor performance to make necessary changes and achieve the lowest cost-per-conversion.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"q6-why-were-bangladesh-and-pakistan-chosen-as-target-geos\"><\/span>Q6. Why were Bangladesh and Pakistan chosen as target GEOs?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Bangladesh and Pakistan are both tier-3 countries with significant potential to drive iGaming conversions on limited ad budgets.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Learn how the iGaming campaign hit $3.34 average CPA on 7SearchPPC during the FIFA26 opening surge. <\/p>\n","protected":false},"author":2,"featured_media":29407,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[1078],"tags":[1082,1154,493,543,973],"class_list":["post-29404","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies","tag-case-study","tag-gambling-bangladesh","tag-igaming-ads","tag-igaming-advertising","tag-igaming-industry"],"_links":{"self":[{"href":"https:\/\/www.7searchppc.com\/blog\/wp-json\/wp\/v2\/posts\/29404","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.7searchppc.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.7searchppc.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.7searchppc.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.7searchppc.com\/blog\/wp-json\/wp\/v2\/comments?post=29404"}],"version-history":[{"count":19,"href":"https:\/\/www.7searchppc.com\/blog\/wp-json\/wp\/v2\/posts\/29404\/revisions"}],"predecessor-version":[{"id":29439,"href":"https:\/\/www.7searchppc.com\/blog\/wp-json\/wp\/v2\/posts\/29404\/revisions\/29439"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.7searchppc.com\/blog\/wp-json\/wp\/v2\/media\/29407"}],"wp:attachment":[{"href":"https:\/\/www.7searchppc.com\/blog\/wp-json\/wp\/v2\/media?parent=29404"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.7searchppc.com\/blog\/wp-json\/wp\/v2\/categories?post=29404"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.7searchppc.com\/blog\/wp-json\/wp\/v2\/tags?post=29404"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}