{"id":25283,"date":"2025-08-19T11:41:51","date_gmt":"2025-08-19T06:11:51","guid":{"rendered":"https:\/\/www.7searchppc.com\/blog\/?post_type=glossary&#038;p=25283"},"modified":"2025-08-19T11:41:51","modified_gmt":"2025-08-19T06:11:51","slug":"brand-safety","status":"publish","type":"glossary","link":"https:\/\/www.7searchppc.com\/blog\/glossary\/brand-safety\/","title":{"rendered":"Brand Safety"},"content":{"rendered":"<h2>What is Brand Safety?<\/h2>\n<p>Brand safety means making sure that a company\u2019s ads don\u2019t appear next to harmful or inappropriate content online. This helps protect the brand\u2019s image and reputation. For example, a company wouldn\u2019t want its ad to show up next to fake news, hate speech, or violent videos.<\/p>\n<p>Advertisers use tools and guidelines to avoid these risks and make sure their online ads are shown in safe, trustworthy places that match their brand values.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What is Brand Safety? Brand safety means making sure that a company\u2019s ads don\u2019t appear next to harmful or inappropriate content online. This helps protect the brand\u2019s image and reputation. For example, a company wouldn\u2019t want its ad to show up next to fake news, hate speech, or violent videos. Advertisers use tools and guidelines [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"menu_order":0,"template":"","meta":{"footnotes":""},"class_list":["post-25283","glossary","type-glossary","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.7searchppc.com\/blog\/wp-json\/wp\/v2\/glossary\/25283","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.7searchppc.com\/blog\/wp-json\/wp\/v2\/glossary"}],"about":[{"href":"https:\/\/www.7searchppc.com\/blog\/wp-json\/wp\/v2\/types\/glossary"}],"author":[{"embeddable":true,"href":"https:\/\/www.7searchppc.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"version-history":[{"count":0,"href":"https:\/\/www.7searchppc.com\/blog\/wp-json\/wp\/v2\/glossary\/25283\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.7searchppc.com\/blog\/wp-json\/wp\/v2\/media?parent=25283"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}