{"id":25274,"date":"2025-08-19T11:30:41","date_gmt":"2025-08-19T06:00:41","guid":{"rendered":"https:\/\/www.7searchppc.com\/blog\/?post_type=glossary&#038;p=25274"},"modified":"2025-08-22T12:10:40","modified_gmt":"2025-08-22T06:40:40","slug":"bid","status":"publish","type":"glossary","link":"https:\/\/www.7searchppc.com\/blog\/glossary\/bid\/","title":{"rendered":"Bid"},"content":{"rendered":"<h2>Bid<\/h2>\n<p>A bid is the amount an advertiser is willing to pay to show their ad to a user. When someone visits a website or app, many advertisers compete in a quick auction. Each one places a bid.<\/p>\n<p>The highest bid usually wins, and their ad is shown. This happens in real time, often in milliseconds. Bidding helps advertisers control their budget and reach the right audience. It\u2019s a key part of how online ads work.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bid A bid is the amount an advertiser is willing to pay to show their ad to a user. When someone visits a website or app, many advertisers compete in a quick auction. Each one places a bid. The highest bid usually wins, and their ad is shown. This happens in real time, often in [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"menu_order":0,"template":"","meta":{"footnotes":""},"class_list":["post-25274","glossary","type-glossary","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.7searchppc.com\/blog\/wp-json\/wp\/v2\/glossary\/25274","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.7searchppc.com\/blog\/wp-json\/wp\/v2\/glossary"}],"about":[{"href":"https:\/\/www.7searchppc.com\/blog\/wp-json\/wp\/v2\/types\/glossary"}],"author":[{"embeddable":true,"href":"https:\/\/www.7searchppc.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"version-history":[{"count":0,"href":"https:\/\/www.7searchppc.com\/blog\/wp-json\/wp\/v2\/glossary\/25274\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.7searchppc.com\/blog\/wp-json\/wp\/v2\/media?parent=25274"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}