Remarketing vs. Retargeting: Are These Two The Same?
Often, people use the terms “remarketing” and “retargeting interchangeably, but there are some significant differences that you should know. The confusion arises because many, including the marketing professionals, often use remarketing and retargeting interchangeably. However, technically, both aren’t the same. While the goal of retargeting and remarketing is the same, the strategy used and who … Read more Remarketing vs. Retargeting: Are These Two The Same?